Economic Themes (2019) 57 (3) 7, 365-379

THE STRATEGIC ROLE OF LOCAL COMMUNITY AND SIGNIFICANCE IN SUSTAINABLE ENTREPRENEURIAL ECOSYSTEM DEVELOPMENT


Milica Grujić

Abstract: The stimulation of entrepreneurship development is one of the most effective local community developing strategies, therefore, entrepreneurship is regarded as the key initiator of innovation and technological development within a local community. Local community improvement leads to the improvement of the entire entrepreneurial ecosystem it belongs to. In this paper, the role of local community in entrepreneurial ecosystem is regarded through local community investment, since it’s considered one of the socially responsible investment strategies. The focus of the paper is the case study on the example of Cross Border Development Office between the Municipality of Zitiste in the Republic of Serbia and the Municipality of Sakalaz in Romania. The research focuses on the local community investment and the activities of the Office that have led to the improvement of economic and social indicators in the community as an entrepreneurial ecosystem actor.

Keywords:  Local community investment; socially responsible investment; entrepreneurial ecosystem; sustainability

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