Keyword index
loyalty
3 | EXAMINATION OF SATISFACTION LEVEL OF BANK SERVICE CUSTOMERS USING SERVQUAL MODEL ... | 475-486 |
12 | BRAND MANAGEMENT IN FUNCTION OF THE CORPORATE MARKETING STRATEGY IMPLEMENTATION ... | 297-312 |
10 | BUILDING TRUST, COMMITMENT AND LOYALTY BETWEEN AN ORGANIZATION AND CUSTOMERS ... | 297-307 |
5 | MEASURING CLIENTS’ ATTITUDES ABOUT BANKINGSERVICES QUALITY USING THE SERVQUAL MODEL ... | 201-217 |